Blog

Are you on target?

Are you on target?

A generic marketing campaign to everyone is rarely effective.  To maximise the impact directly on your sales you need to start by considering:- Who are our ideal customers? What products do they need that we can provide? What do your clients want to see?...

read more
How does your business look?

How does your business look?

As we walk down our local high street we see local shops dress their windows to tie in with key events, dates and seasons.   Shop owners are aware that their window display is one of the most important sales tool they have. Make a splash with a fresh...

read more
How can I increase my revenue ?

How can I increase my revenue ?

A productive sales and marketing function for your business will improve how your business is seen and perceived. Below are some pertinent points and how an effective sales and marketing function can affect your business. Your customers search...

read more
Budgeting for Marketing

Budgeting for Marketing

Budgeting is compulsory to a successful business and a good portion of your business budget should go towards marketing, advertising and data protection. All companies need to market themselves in order to attract new customers and then convert them into...

read more
What is your marketing budget?

What is your marketing budget?

All companies need to market themselves in order to attract new customers and then convert them into new clients. We all know that this should be common sense but why is it less than half of all small businesses have a budget for marketing. Budgeting is...

read more
Outsource your sales and marketing function

Outsource your sales and marketing function

Up to a few years ago a company would develop a in house solution for their sales and marketing function. They would do one of two things: Employ dedicated trained professionals within the Sales and Marketing Team. This solution costs money as...

read more
What does your perfect sales team look like?

What does your perfect sales team look like?

One of the first things you learn when you hit the sales floor is that customers can respond very differently when it comes to different selling techniques. If you can recognise and react to the clues they give you, and find the best fit for them, then the...

read more
How to use your employees to improve your brand?

How to use your employees to improve your brand?

We all know the importance of a strong brand and know that to stand out from the competitors you may need to improve your brand but what if I told you that you that you have one of the best assets for reaching new and existing customers and improving your...

read more
Brand Love

Brand Love

You have a brand but does your customers love it. With internet, social media and competitors it is important for your customers to LOVE your brand. Our own Marketing Manager Shaun explains why SME’s this February need to get more love for their brand. Get...

read more
GDPR – Time is ticking

GDPR – Time is ticking

Running a business isn't easy? As business owners we are always thinking using the best supplies, how to gain new customers, how to keep existing customers happy, keeping up to date with new technologies, and generally remaining profitable. So where should...

read more